Blvd needs to understand why other platforms have prioritized reviews and business listings/a directory of the companies that they work with. Essentially the blvd universe. If you are on a platform that does not list your businesses and have customized follow-ups for reviews, then you are falling behind. My SEO company has advised me to sign up for other platforms based on the fact that Fresha, Massage Book, Mind Body, etc., have business listings that are pulling those companies that use them higher in listings and bringing them more business due to showing up higher in search. I also currently pay another company to connect our reviews and blvd could be charging for that.