The "new" features released 3/24, all of which should have been included with version 1, are still woefully short of useful. I'm floored by the remedial functional specifications that must have been provided to the developers for this update, they should be capable of more. Does Boulevard even have a team of qualified people to review what the functional spec should include?

How does this "update" roll out without the functionality of (and combination of) $ dollar amount spent? This is a key metric, is it not?

Also completely missing the mark is "products purchased", has anyone actually test driven this? This is a simple example... Brand line X has 100 products, you want an audience built on anyone who purchased Brand line X... you'd need to click 100 times at best. The fact the products are listed in some unknown order and not grouped by Brand makes this practically impossible and in reality, useless once you have more than one Brand. Selection by Brand is necessary.

It's funny, going back some time on the Boulevard audience help page (possibly now superseded by this update), there was an audience named "loyal clients". I'd be interested in the Boulevard definition of "loyal client" as it seems that audience still cannot be created based on actual metrics.

It's one thing to use this "submit an idea" forum for idea generation and another to then not poll your users for requirements once the idea is moved to the development process.

Sadly, this is what we've come to expect...