I'm all for paying for the marketing expenses, and love the idea of the marketing suite. However, I believe the billing system is unfair. It's set at $2 for each email SENT.

At one point, two of my daughters and my sister received services. I only levied a $30 product fee on my sister, and I didn't charge my daughters. However, I was billed for marketing emails sent to them, even though they never opened or read the emails.

I only know this because I was curious of the marketing metrics and had to reach out to Boulevard to obtain a report detailing who we were charged for and who came in supposedly due to the marketing emails. To my surprise, I found my daughters and sister on the list. I asked if they ever received the emails and when they looked, they had but had NEVER even opened them.

When I used Frederick via Booker, the billing process was transparent and equitable. I'm willing to pay more for marketing, but I need assurance that it's genuinely effective. Notably, my previous provider only charged for emails that were opened and resulted in direct bookings through the link in the email. An up to date report was always available of who received emails, who opened emails and who booked through the email.